UNIVERSITY OF MADRAS
B.Sc. DEGREE COURSE IN GEOGRAPHY
SEMESTER SYSTEM WITH CREDITS
(Effective from the Academic Year 2003-2004)

Semester VI - Application Oriented Subject - Geography of Tourism - IV

Duration: 3 hrs
Maximum Marks: 100
Credits: 4

Geography of Tourism - IV

Unit I

Tourism - Definition - Development of tourism - Model of Tourism: Origins, Destinations, Transit - Factors of tourism: Physical, Historical, socio-cultural, Economic, Environmental, Education, Political, Recreational, Natural Wonders.

Unit II

Types of tourism: Cultural toursim, Eco Tourism, adventure tourism, Heritage tourism, Pilgrimages - Measurement of tourism Phenomean - The need for measurement - Problems of measurement - Method of measurement-tourist statistics, components of tourism industry - travel, hospitality, visitors services - distance, modes, cost - culture and hospitality - food, beverages - stay and accommodation.

Unit III

Accommodation - types of accommodation, Chain accommodation, time sharing - tours, tour operators - private and public tourism development corporations.

Unit IV

Tourism promotion - Role of advertising and publicity, audio-visual, photographs, posters, information offices - Role of handicrafts, fairs, festival, Exhibition - India as a paradise for tourists

Unit V

World Tourism Organizations - WTO, IATA, PATA, IUOTO - International tourists flows - Importance of tourism in Indian Economy - Consultant of tourism development - Measure of promoting tourism - Tourism Development in Tamil Nadu.

Reference