Syllabus of National Institute of Technology - Tiruchirappalli (NIT-T) MBA - HM701 Business Communication

Communication: concepts & Goals – Theories of communication – Organisational & personal goals – Psychology of communication – Channels & Networks – Barriers to & Cost of Communication – Message planning – Purposive listening – Types of listening – Familiarity to different accents & Tones Oral communication – Persuasive speech practice Presentation Skills – Group dynamics – Interview skills – Telephone Strategies – Business Correspondence – Different kinds of written communication in business organizations – Marketing langugage – Creativity and appeal – Report writing practice.

Books :

1. Atkinson, "Business Writting & Procedures", Reynolds American Book Co.

2. Himslreet, "Business Communications", Baty wodsworth Publishing Co.

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